Just Saying...

Designing with Metaphors

Submitted by Susan MacPhee
on May 12th, 2011 at 8:00:14 AM

How about things that keep on changing in your company, could it be like a kaleidoscope?

Put your product (or the benefit we derive from it) into these formats to help you make connections and create images:

"It's like a ____."
"It's like a ____ for your ____."
"Think of it as _______."
"If it were a ____, it would be a _____."

If you called the product something else, what would it be? If you compared it to something else, what would it be?

Questions to think about before you design your website

Submitted by Susan MacPhee
on May 10th, 2011 at 8:41:39 PM

Basic Business Questions:

  • How does your business make money (what is your profit model)?
  • Describe the typical touchpoint–to–sale process for your company
  • What challenges is your business currently struggling to address?
  • Is your company currently leading, keeping pace, or playing catch–up in your market segment?

Audience Questions:

  • What does your target audience care about?
  • Where/how do people learn about your company/product/service?
  • Why does your target audience need this website?

Website Questions:

  • Why do you need this website?
  • How does this website figure into your business model?
  • Should this

Style Tiles: Avoiding a Frankenstein Website Design

Submitted by Susan MacPhee
on April 12th, 2011 at 1:58:30 PM

While I was at Drupalcon Chicago 201, I saw a lot of great sessions. But the one I find myself thinking about most, and the one I share with my fellow designers is Samantha Warren from Phase2 Technology's presentation: Avoiding a Frankenstein Website Design: Collaborating with Clients

Check out her use of style tiles. Love it!!

http://chicago2011.drupal.org/sessions/avoiding-frankenstein-website-des...

Looking for a great color scheme for your website?

Submitted by Susan MacPhee
on April 12th, 2011 at 1:53:40 PM

I found this to be the best resource out there. Do you have a favorite?

http://kuler.adobe.com/#

Twitter Profile Widget for Your Website?

Submitted by Susan MacPhee
on March 14th, 2011 at 4:30:08 PM

It's easy to make a widget from Twitter to go on your website. Finding the the generator to make one, not so much.

So I hearby post this blog to help my social media maker friends save some time.

http://twitter.com/about/resources/widgets/widget_profile

It's best and fun to customize the colors on the widget to match the brand. Just sayin.

 

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